Established Merch — Privacy Policy
Effective Date: July 2, 2026
Established Merch (“Est Merch,” “we,” “us,” or “our”) operates as Regal Midwest Enterprises LLC and provides this Privacy Policy to explain how we collect, use, disclose, and protect information when you visit estmerch.com (the “Site”) or otherwise interact with us — including placing an order, requesting a quote, signing up for our email list, or contacting our team.
By using the Site, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Site.
Information We Collect
We collect information in the following ways:
a. Information You Provide Directly
Contact & Quote Requests: Name, company name, email address, phone number, mailing/shipping address, and any project details you submit through our contact or quote request forms.
Orders & Purchases: Billing and shipping address, order details (products, sizes, quantities, artwork/design files), and payment information processed through our online store and third-party payment processors. We do not store full credit card numbers on our own servers — payment data is handled by our payment processor(s) in compliance with PCI-DSS standards.
Email & Newsletter Signups: Name and email address if you subscribe to updates, promotions, or newsletters.
Account Information: If you create an account or log in to a customer portal, we collect the credentials and profile information associated with that account.
Communications
Any information you provide when you email, call, text, or otherwise correspond with our team.
b. Information Collected Automatically When you visit the Site, we (and our service providers) may automatically collect:
IP address, browser type, device type, and operating system
Pages visited, time spent on pages, referring/exit URLs, and click behavior
Approximate geographic location (derived from IP address)
Information collected via cookies, pixels, web beacons, and similar tracking technologies
c. Information from Third Parties We may receive information about you from third-party services we use to operate the Site and our business, including e-commerce platforms, email marketing platforms, analytics providers, advertising networks, and payment processors.
Cookies & Tracking Technologies
We use cookies and similar tracking technologies to operate the Site and to understand how visitors use it. These may include:
Essential cookies required for core Site functionality (e.g., shopping cart, checkout)
Analytics tools (such as Google Analytics or similar) to understand traffic and usage patterns
Advertising/retargeting pixels (such as Meta/Facebook Pixel, Google Ads, LinkedIn Insight Tag, or similar) to measure ad performance and show relevant ads to past visitors on other platforms
Marketing automation cookies used by our email and CRM platforms to track engagement with campaigns
You can control cookies through your browser settings, including blocking or deleting them. Note that disabling cookies may affect Site functionality. Where required by law, we will present a cookie consent banner allowing you to manage your preferences.
- How We Use Your Information
- We use the information we collect to:
- Process and fulfill orders, quotes, and inquiries
- Communicate with you about your order, account, or inquiry
- Provide customer support and respond to requests
- Send marketing communications, promotions, and updates (you may opt out at any time)
- Improve our Site, products, and services
- Personalize your experience and show relevant advertising
- Detect, prevent, and address fraud, security, or technical issues
- Comply with legal obligation
How We Share Information
We do not sell your personal information. We may share information with:
Service providers who perform functions on our behalf, such as payment processing, e-commerce platform hosting, email marketing, website hosting, analytics, and advertising
Production and fulfillment partners as necessary to complete your order (e.g., shipping carriers)
Professional advisors such as legal, accounting, or business consultants, as needed
Legal and safety purposes, if required by law, subpoena, or to protect the rights, property, or safety of Est Merch, our customers, or others
Business transfers, in connection with a merger, acquisition, or sale of assets
Each third-party service provider is only given access to the information necessary to perform its function and is expected to handle it securely.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes described in this Policy, including to provide our services, comply with legal and tax obligations, resolve disputes, and enforce our agreements. Order and financial records may be retained longer to comply with accounting and legal requirements.
Your Rights & Choices
Depending on your location, you may have rights regarding your personal information, including the right to:
Access the personal information we hold about you
Request correction of inaccurate information
Request deletion of your information, subject to legal exceptions
Opt out of marketing communications at any time (via the unsubscribe link in our emails or by contacting us directly)
Opt out of certain tracking/advertising cookies through your browser or device settings
To exercise any of these rights, contact us using the information in Section 9 below.
Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect your information from unauthorized access, use, or disclosure. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
Children’s Privacy
The Site is not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can remove it.
Contact Us
If you have questions about this Privacy Policy or how we handle your information, contact us:
Established Merch Regal Midwest Enterprises LLC 1920 S. Vandeventer Ave, St. Louis, MO 63110 sales@estmerch.com
Changes to This Policy
We may update this Privacy Policy from time to time. The “Effective Date” at the top of this page will reflect the most recent revision. Continued use of the Site after changes are posted constitutes acceptance of the updated Policy.